DANICA ROBINSON-LILES
Chief Operating Officer & Co-founder
danica@westend-studios.com
Danica Robinson-Liles is the Chief Operating Officer and Co- Founder of West End Studios and CEO of Robinson Brokerage Group LLC. She is a Jamaican descendant and born in the city of Sacramento, California with a residence in Los Angeles, CA.
Early career, Robinson started her finance career as a mortgage loan officer, based out of San Francisco / Silicon Valley, CA managing over $200M in bank loan products. After the Fall of the Market in 2008, she pursued her passion in film and media arts as the Associate Director at The Art Institute of California- Los Angeles for nearly 10 years.
She founded Robinson Brokerage Group, LLC in 2016, a consulting firm specializing in film financing, development, and project management. She has built long-term relationships with high profile financiers, bankers, equity players, premiere producers, WGA writers, DGA directors, and A-List talent across the world.
Robinson enjoys attending film festivals such as Cannes, TIFF, Sundance for continuous networking and solution selling. She is highly skilled with working with film producers throughout the entire lifecycle to communicate and provide assistance until completion of the project.
In 2023, she partnered with Craige Wallace, CEO of West End Studios to launch their production house, West End Studios in Negril, Jamaica.